Phishmake
Reporting Guide

Phishing Simulation Reporting That Supports Action

Phishing simulation reporting should combine campaign context, delivery, supported employee events, reporting behavior, training follow-up, trends, and limitations so stakeholders can decide what to improve.

Use the framework below to turn the concept into a repeatable, measurable employee-awareness workflow.

Clear definition • Practical steps • Measurable activity • Useful next actions

Campaigns

One connected awareness workflow.

Employee activity

One connected awareness workflow.

Follow-up training

One connected awareness workflow.

Reporting

One connected awareness workflow.

Quick Answer

Phishing Simulation Reporting That Supports Action

Phishing simulation reporting should combine campaign context, delivery, supported employee events, reporting behavior, training follow-up, trends, and limitations so stakeholders can decide what to improve.

Core Elements

What a Practical Approach Includes

Campaign context

Record objective, audience, scenario difficulty, timing, and delivery conditions.

Behavior signals

Review supported opens, interactions, submissions, reports, and no-action events carefully.

Learning activity

Connect assignments, progress, completion, and reinforcement to the campaign.

Trend context

Compare like-for-like exercises and explain material changes or data limitations.

Implementation

A Repeatable Process

  1. 1

    Validate

    Check delivery, exclusions, tracking, and data quality.

  2. 2

    Segment

    Analyze only appropriate role, group, scenario, and time comparisons.

  3. 3

    Interpret

    Avoid equating a single metric with overall security risk.

  4. 4

    Act

    Assign owners and record training, process, or control improvements.

See Phishmake in your workflow

Review the platform with your team's goals and requirements in mind.

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Next Steps

Connect Learning With Practice and Evidence

Keep content relevant, simulations controlled, results interpreted in context, and follow-up actions documented. Avoid using a single click rate as a complete measure of employee risk.

FAQ

Reporting Guide
questions

Straightforward answers for security, IT, risk, and compliance teams evaluating an awareness program.

There is no universal target. Results depend on scenario difficulty, audience, delivery, tracking, prior training, and other conditions; compare contextualized trends rather than isolated numbers.

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Turn Campaign Activity Into Clear Follow-Up

Bring phishing simulations, awareness training, employee activity, and reporting into one manageable workflow.